 | • レポートコード：D0-MOR-AP1247 • 出版社/出版日：Mordor Intelligence / 2020年4月 • レポート形態：英文、PDF、72ページ • 納品方法：Eメール（受注後2-3営業日） • 産業分類：食品＆飲料 |
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レポート概要
| 本調査レポートは、ケーキ・ペストリー・スイートパイの中国市場について調査・分析した資料で、ケーキ・ペストリー・スイートパイの市場概要、動向、セグメント別市場規模、競争状況、企業情報、市場機会分析などで構成されています。 |
The China Cakes, Pastries, and Sweet Pies Market is expected to grow at a CAGR of 9.2% over the forecast period, 2020-2025.
– The market is mainly driven by changing lifestyles and increased consumer taste for premium baked goods. Pastries & Sweet Pies is the largest segment, which is growing at a faster rate.
– On the other hand, Large industrial manufacturers, high-end or large bakery chains, retail outlets, and luxury hotels have incorporated their stronghold in making fancy baked products to satisfy the demand for high quality mostly from the middle to high-income urban families and well educated young generation, thereby, increasing the competition for international players.
Key Market Trends
Expanding Distribution Channel, Driving Sales
Rising expansion in the number of bakeries, convenience stores, supermarkets, and hypermarkets are accelerating market growth. Artesian retail pastries are pushing their packaged cakes sales for wider distribution in tier II cities and tier III cities for expansion. Product and packaging innovation available in different flavors, offered by artesian bakers is continuing to drive pastries consumption. Many large players are shifting their distribution from modern grocery retails to traditional retail channels in rural and tier-II cities to cater to consumer demand.
Growing Preference for Packaged Baked Good Products
The market size of the baking industry in China has been growing considerably fast in recent years, with more than a 10% YOY growth rate. Increased prevalence of western lifestyle and rising income has triggered the baked goods sale in the region. China is expected to be the largest market for cakes and pastries globally during the forecasted period.
Despite the demand for the functional bakery, which is dominant in developed countries, the Chinese prefers to buy novel products, that have a mix of ingredients and encompass different flavors. Cakes, pastries and sweet pies hold a significant share of China’s total bakery and cereal market. Furthermore, the combination of a high young population demanding western-style baked goods and convenience are some of the underlying factors driving the market growth.
Competitive Landscape
The market for China Cakes, Pastries, and Sweet Pies is highly fragmented and competitive. Foodservice channel offering customized baked goods offering tough competition to the retail companies. Companies focusing on new product launches with healthier ingredients/organic claims as their key marketing strategy. Increased private label brands are possessing tough competition to the existing players.
Major players operating in the segment are Fujian Dali Food Co Ltd, Paris Baguette, Nestlé SA Grupo Bimbo, Yamazaki Baking Co. amongst others.
Reasons to Purchase this report:
– The market estimate (ME) sheet in Excel format
– 3 months of analyst support
1 INTRODUCTION
1.1 Study Assumptions & Market Definitions
1.2 Scope of the Study
2 RESEARCH METHODOLOGY
3 EXECUTIVE SUMMARY
4 MARKET DYNAMICS
4.1 Market Drivers
4.2 Market Restraints
4.3 Porter’s Five Forces Analysis
4.3.1 Threat of New Entrants
4.3.2 Bargaining Power of Buyers/Consumers
4.3.3 Bargaining Power of Suppliers
4.3.4 Threat of Substitute Products
4.3.5 Intensity of Competitive Rivalry
5 MARKET SEGMENTATION
5.1 By Product
5.1.1 Cakes
5.1.2 Pastries & Sweet Pies
5.2 By Distribution Channel
5.2.1 Convenience Stores
5.2.2 Specialist Retailers
5.2.3 Supermarkets & Hypermarkets
5.2.4 Others
6 COMPETITIVE LANDSCAPE
6.1 Most Active Companies
6.2 Most Adopted Strategies
6.3 Market Position Analysis
6.4 Company Profiles
6.4.1 Fujian Dali Food Co Ltd
6.4.2 Shenyang Toly Bread Co Ltd
6.4.3 Weiduomei, Bread Talk
6.4.4 Paris Baguette
6.4.5 Fujian Changting Panpan Foodstuff Co Ltd
6.4.6 Yamazaki Baking Co.
6.4.7 Nestlé S.A
6.4.8 United Biscuits (UK) Ltd
6.4.9 Grupo Bimbo, S.A.B. de CV
7 MARKET OPPORTUNITIES AND FUTURE TRENDS