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レポート概要
| 本調査レポートではオンラインベビー用品の世界市場について広く調査・分析し、イントロダクション、調査手法、市場動向、種類別（ギア、おもちゃ、アパレル、おむつ、授乳製品、その他）分析、プラットフォーム別（モバイル、PC/タブレット）分析、地域別分析、企業概要などを含め、今後の市場展望をまとめております。 ・イントロダクション ・調査手法 ・市場動向 ・オンラインベビー用品の世界市場：種類別（用品、おもちゃ、アパレル、おむつ、授乳製品、その他） ・オンラインベビー用品の世界市場：プラットフォーム別（モバイル、PC/タブレット） ・オンラインベビー用品の世界市場：地域別 ・企業概要 |
Global Statistics Representing Online Baby Products Retailing Market Scenario
The factors such as increasing awareness regarding hygiene, availability of a wide range of brands, including premium foreign brands, etc. are expected to drive the market growth. For instance, India represents abundant opportunities for premium baby products due to the increasing demand from high-end consumers. E-retailers such as Amazon, Flipkart, Firstcry, Babyoye, and Snapdeal are in the vanguard offering great deals on premium products. Mother Care, Carter, Chicco, and Johnson & Johnson, are the favored brands when it comes to diapers.
The global online baby products retailing market is expected to grow at a CAGR of 21.6% during the forecast period, 2019–2026.
Segmental Insights
Based on type, the market is segmented by gear, toy, apparel, diaper, feeding product, and others. Baby care products such as body wash, shampoo, and lotions are the other segments. Others segment holds the largest market share in the base year i.e., 2018, and the growth is mainly driven by the increasing number of parents using the internet for updating their knowledge on the best baby personal care products for their babies, which is prompting a shift from the traditional channel to the online retailing channel. The toy segment is expected to thrive at the highest CAGR during the forecast period, i.e. at a CAGR of 22.6%. The awareness in tandem with demand for eco-friendly toys, changing consumption tendencies, higher disposable incomes in metro cities, and proclivity for better quality games and toys for babies are expected to drive the toy segment during the forecast period. According to the American Specialty Toy Retailing Association, the demise of Toys “R” Us is expected to make room for opportunities for the local toy retailers as they can fill in the gap by attracting the customers with ingenious strategies. The downfall of Toys “R” Us is foreseen to boost the revenue by as much as 20% for the local toy retailers.
Based on platform, the market is segmented by Mobile, and PC/Tablet.
PC/Tablet segment holds the largest market share due to features such as browser extensions as it adds convenience to users’ shopping experience. Consumers generally consider desktops to be safer for making large purchases and payments. However, the mobile Segment is expected to grow at a higher CAGR during the forecast period i.e., at a CAGR of 25%. Mobile platforms allow consumers to purchase via shoppable posts or shopping apps, which bolsters the number of orders received from those browsing on a PC. Besides, a lot of people engage with brands – whether it’s via social media or at the time of random browsing on mobile devices; as per an IBM report, 46.4% of the online U.S. retail shopping traffic is now on mobile devices.
Regional Insights
Geographically, the global online baby products retailing market is segmented into North America, Europe, Asia-Pacific, and Latin America and the Middle East and Africa.
North America
North America is expected to grow at a CAGR of 21% during the forecast period. According to the e-Commerce Benchmark 2019 report by Canada Post, the Canadian population buys around 10% of baby products and supplies through the online platform. According to a research conducted by the Center for Strategic and International Studies, the birth rate in Mexico is slowing down; however, the sales of baby and child-specific products continues to grow.
Europe
Europe held a market share of 27.61% in the year 2018. According to an estimation by Webdata Solutions GmbH, around 37% of the German population prefer online purchasing of baby toys, whereas 32% prefer stationary retail. The gear segment is expected to flourish in the U.K. due to stringent government regulations toward enhancing the quality of baby strollers and other baby gear products. These regulations are compelling manufacturers to endow safety measures and multi-functionality.
Asia-Pacific
Asia-Pacific is expected to grow at the highest CAGR during the forecast period, i.e., at a CAGR of 22.9%. China has outpaced the U.S. as the largest retail market across the world as per the report published by the National Bureau of Statistics of China in 2018. China is experiencing a great deal of demand from Japanese-made disposable diapers and pants-type disposable diapers, specifically in the e-commerce sector, resulting in synergistic profit for the Asian market.
LAMEA
LAMEA is expected to grow at a CAGR of 19.6% during the forecast period. The baby products segment is one of the fastest growing and most innovative in the online commerce business in South America, especially Brazil. It is considered as ecommerce powerhouse of the Latin America and holds the share of more than 30% in 2018. Brazil is followed by Saudi Arbia, South Africa and UAE.
Key Players
Some of the key players in the online baby products retailing are Amazon, Babies “R” Us, Buy Buy Baby, BabyEarth, Alibaba Group, Argos, Babydash, BabyGroup, Babyshop, Bebe Stores, Bubs Baby Shop, DisneyStore, eBay, FirstCry, Justkidding, Kidsroom.de., Kiddicare, Macys, Mumzworld, MyBabyCart, Pupsik Studio, Saks Fifth Avenue, and Zulily.
Online Baby Products Retailing Market Segmentation
By Type
Gear
Toy
Apparel
Diaper
Feeding Product
Others
By Platform
Mobile
PC/Tablet
Regions Covered
North America
U.S.
Canada
Mexico
Europe
U.K.
Germany
France
Italy
Spain
Rest of Europe
Asia-Pacific
China
India
Japan
South Korea
Australia
Rest of Asia-Pacific
LAMEA
Brazil
Saudi Arabia
South Africa
Rest of LAMEA
TABLE OF CONTENTS
1 Introduction
1.1 Market Definition
1.2 Market Scope
2 Research Methodology
2.1 Primary Research
2.2 Research Methodology
2.3 Assumptions & Exclusions
2.4 Secondary Data Sources
3 Market Overview
3.1 Report Segmentation & Scope
3.2 Value Chain Analysis: Online Baby Products Retailing Market
3.3 Key Market Trends
3.3.1 Drivers
3.3.2 Restraints
3.3.3 Opportunities
3.4 Porter’s Five Forces Analysis
3.4.1 Bargaining Power of Suppliers
3.4.2 Bargaining Power of Buyers
3.4.3 Threat of Substitution
3.4.4 Threat of New Entrants
3.4.5 Competitive Rivalry
3.5 Market Share Analysis
4 Type Overview
4.1 Introduction
4.1.1 Market Size & Forecast
4.2 Gear
4.2.1 Market Size & Forecast
4.3 Toys
4.3.1 Market Size & Forecast
4.4 Apparel
4.4.1 Market Size & Forecast
4.2 Diapers
4.2.1 Market Size & Forecast
4.3 Feeding products
4.3.1 Market Size & Forecast
4.4 Others
4.4.1 Market Size & Forecast
5 Platform Overview
5.1 Introduction
5.1.1 Market Size & Forecast
5.2 Mobile
5.2.1 Market Size & Forecast
5.3 PC/Tablet
5.3.1 Market Size & Forecast
6 Regional Analysis
6.1 Introduction
6.1.1 Market Size & Forecast
6.2 North America
6.2.1 Market Size & Forecast
6.2.2 U.S.
6.2.2.1 By Type
6.2.2.2 By Platform
6.2.3 Canada
6.2.3.1 By Type
6.2.3.2 By Platform
6.2.4 Mexico
6.2.4.1 By Type
6.2.4.2 By Platform
6.3 Europe
6.3.1 Market Size & Forecast
6.3.2 Germany
6.3.2.1 By Type
6.3.2.2 By Platform
6.3.3 France
6.3.3.1 By Type
6.3.3.2 By Platform
6.3.4 U.K.
6.3.4.1 By Type
6.3.4.2 By Platform
6.3.5 Italy
6.3.5.1 By Type
6.3.5.2 By Platform
6.3.6 Spain
6.3.6.1 By Type
6.3.6.2 By Platform
6.3.7 Rest of Europe
6.3.7.1 By Type
6.3.7.2 By Platform
6.4 Asia Pacific
6.4.1 Market Size & Forecast
6.4.2 Japan
6.4.2.1 By Type
6.4.2.1 By Platform
6.4.3 China
6.4.3.1 By Type
6.4.3.2 By Platform
6.4.4 Australia
6.4.4.1 By Type
6.4.4.2 By Platform
6.4.5 India
6.4.5.1 By Type
6.4.5.2 By Platform
6.4.6 South Korea
6.4.6.1 By Type
6.4.6.2 By Platform
6.4.7 Rest of Asia-Pacific
6.4.7.1 By Type
6.4.7.2 By Platform
6.5 LAMEA
6.5.1 Market Size & Forecast
6.5.2 Saudi Arabia
6.5.2.1 By Type
6.5.2.2 By Platform
6.5.3 South Africa
6.5.3.1 By Type
6.5.3.2 By Platform
6.5.4 Brazil
6.5.4.1 By Type
6.5.4.2 By Platform
6.5.5 Rest of LAMEA
6.5.5.1 By Type
6.5.5.2 By Platform
7 Company Profile
7.1 Amazon
7.1.1 Company Overview
7.1.2 Financial Performance
7.1.3 Recent Developments
7.1.4 Product Portfolio
7.2 Babiesrus
7.2.1 Company Overview
7.2.2 Financial Performance
7.2.3 Recent Developments
7.2.4 Product Portfolio
7.3 BabyEarth
7.3.1 Company Overview
7.3.2 Financial Performance
7.3.3 Recent Developments
7.3.4 Product Portfolio
7.4 Buy Buy Baby
7.4.1 Company Overview
7.4.2 Financial Performance
7.4.3 Recent Developments
7.4.4 Product Portfolio
7.5 Alibaba Group
7.5.1 Company Overview
7.5.2 Financial Performance
7.5.3 Recent Developments
7.5.4 Product Portfolio
7.6 Argos
7.6.1 Company Overview
7.6.2 Financial Performance
7.6.3 Recent Developments
7.6.4 Type Portfolio
7.7 Babydash
7.7.1 Company Overview
7.7.2 Financial Performance
7.7.3 Recent Developments
7.7.4 Product Portfolio
7.6 BabyGroup
7.6.1 Company Overview
7.6.2 Financial Performance
7.6.3 Recent Developments
7.6.4 Product Portfolio
7.7 Babyshop
7.7.1 Company Overview
7.7.2 Financial Performance
7.7.3 Recent Developments
7.7.4 Product Portfolio
7.8 Bebê Store
7.8.1 Company Overview
7.8.2 Financial Performance
7.8.3 Recent Developments
7.8.4 Type Portfolio
7.9 Bubs Baby Shop
7.9.1 Company Overview
7.9.2 Financial Performance
7.9.3 Recent Developments
7.9.4 Type Portfolio
7.10 DisneyStore
7.10.1 Company Overview
7.10.2 Financial Performance
7.10.3 Recent Developments
7.10.4 Type Portfolio
7.11 EBay
7.11.1 Company Overview
7.11.2 Financial Performance
7.11.3 Recent Developments
7.11.4 Type Portfolio
7.12 FirstCry
7.12.1 Company Overview
7.12.2 Financial Performance
7.12.3 Recent Developments
7.12.4 Type Portfolio
7.13 Justkidding
7.13.1 Company Overview
7.13.2 Financial Performance
7.13.3 Recent Developments
7.13.4 Type Portfolio
7.16 Kidsroom.de
7.16.1 Company Overview
7.16.2 Financial Performance
7.16.3 Recent Developments
7.16.4 Type Portfolio
7.17 Kiddicare
7.17.1 Company Overview
7.17.2 Financial Performance
7.17.3 Recent Developments
7.17.4 Type Portfolio
7.16 Macys
7.16.1 Company Overview
7.16.2 Financial Performance
7.16.3 Recent Developments
7.16.4 Type Portfolio
7.17 Mumzworld
7.17.1 Company Overview
7.17.2 Financial Performance
7.17.3 Recent Developments
7.17.4 Type Portfolio
7.18 MyBabyCart
7.18.1 Company Overview
7.18.2 Financial Performance
7.18.3 Recent Developments
7.18.4 Type Portfolio
7.19 Pupsik Studio
7.19.1 Company Overview
7.19.2 Financial Performance
7.19.3 Recent Developments
7.19.4 Type Portfolio
7.20 Saks Fifth Avenue
7.20.1 Company Overview
7.20.2 Financial Performance
7.20.3 Recent Developments
7.20.4 Type Portfolio
7.21 Zulily
7.21.1 Company Overview
7.21.2 Financial Performance
7.21.3 Recent Developments
7.21.4 Type Portfolio
LIST OF TABLESTABLE 1 Global Online Baby Products Retailing Market Share by Type, 1816–1826 ($Million)
TABLE 2 Gear, Online Baby Products Retailing Market Share by Region, 1816–1826 ($Million)
TABLE 3 Toys, Online Baby Products Retailing Market Share by Region, 1816–1826 ($Million)
TABLE 4 Apparel, Online Baby Products Retailing Market Share by Region, 1816–1826 ($Million)
TABLE 5 Diapers, Online Baby Products Retailing Market Share by Region, 1816–1826 ($Million)
TABLE 6 Feeding products, Online Baby Products Retailing Market Share by Region, 1816–1826 ($Million)
TABLE 7 Others, Online Baby Products Retailing Market Share by Region, 1816–1826 ($Million)
TABLE 6 Global Online Baby Products Retailing Market Share by Platform, 1816–1826 ($Million)
TABLE 7 North America Online Baby Products Retailing Market Share Value by Country, 1816–1826 ($Million)
TABLE 8 North America Online Baby Products Retailing Market Share value by Type, 1816-1826 ($Million)
TABLE 9 North America Online Baby Products Retailing Market Share value by Platform, 1816-1826 ($Million)
TABLE 10 U.S. Online Baby Products Retailing Market Share by Type, 1816-1826 ($Million)
TABLE 11 U.S. Online Baby Products Retailing Market Share by Platform, 1816-1826 ($Million)
TABLE 12 Canada Online Baby Products Retailing Share by Type, 1816-1826 ($Million)
TABLE 13 Canada Online Baby Products Retailing Market Share by Platform, 1816-1826 ($Million)
TABLE 16 Mexico Online Baby Products Retailing Market Share by Type, 1816-1826 ($Million)
TABLE 17 Mexico Online Baby Products Retailing Market Share by Platform, 1816-1826 ($Million)
TABLE 16 Europe Online Baby Products Retailing Market Share Value by Country, 1816–1826 ($Million)
TABLE 17 Europe Online Baby Products Retailing Market Share by Type, 1816-1826 ($Million)
TABLE 18 Europe Online Baby Products Retailing Market Share by Platform, 1816-1826 ($Million)
TABLE 19 Germany Online Baby Products Retailing Market Share by Type, 1816-1826 ($Million)
TABLE 20 Germany Online Baby Products Retailing Market Share by Platform, 1816-1826 ($Million)
TABLE 21 France Online Baby Products Retailing Market Share by Type, 1816-1826 ($Million)
TABLE 24 France Online Baby Products Retailing Market Share by Platform, 1816-1826 ($Million)
TABLE 25 U.K. Online Baby Products Retailing Market Share by Type, 1816-1826 ($Million)
TABLE 26 U.K. Online Baby Products Retailing Market Share by Platform, 1816-1826 ($Million)
TABLE 27 Italy Online Baby Products Retailing Market Share by Type, 1816-1826 ($Million)
TABLE 26 Italy Online Baby Products Retailing Market Share by Platform, 1816-1826 ($Million)
TABLE 27 Spain Online Baby Products Retailing Market Share by Type, 1816-1826 ($Million)
TABLE 30 Spain Online Baby Products Retailing Market Share by Platform, 1816-1826 ($Million)
TABLE 31 Rest of Europe Online Baby Products Retailing Market Share by Type, 1816-1826 ($Million)
TABLE 32 Rest of Europe Online Baby Products Retailing Market Share by Platform, 1816-1826 ($Million)
TABLE 33 Asia-Pacific Online Baby Products Retailing Market Share Value by Country, 1816–1826 ($Million)
TABLE 34 Asia-Pacific Online Baby Products Retailing Market Share by Type, 1816-1826 ($Million)
TABLE 35 Asia-Pacific Online Baby Products Retailing Market Share by Platform, 1816-1826 ($Million)
TABLE 36 Japan Online Baby Products Retailing Market Share by Type, 1816-1826 ($Million)
TABLE 37 Japan Online Baby Products Retailing Market Share by Platform, 1816-1826 ($Million)
TABLE 36 China Online Baby Products Retailing Market Share by Type, 1816-1826 ($Million)
TABLE 37 China Online Baby Products Retailing Market Share by Platform, 1816-1826 ($Million)
TABLE 40 Australia Online Baby Products Retailing Market Share by Type, 1816-1826 ($Million)
TABLE 41 Australia Online Baby Products Retailing Market Share by Platform, 1816-1826 ($Million)
TABLE 42 India Online Baby Products Retailing Market Share by Type, 1816-1826 ($Million)
TABLE 43 India Online Baby Products Retailing Market Share by Platform, 1816-1826 ($Million)
TABLE 44 South Korea Online Baby Products Retailing Market Share by Type, 1816-1826 ($Million)
TABLE 45 South Korea Online Baby Products Retailing Market Share by Platform, 1816-1826 ($Million)
TABLE 46 Rest of Asia-pacific Online Baby Products Retailing Market Share by Type, 1816-1826 ($Million)
TABLE 47 Rest of Asia-pacific Online Baby Products Retailing Market Share by Platform, 1816-1826 ($Million)
TABLE 46 LAMEA Online Baby Products Retailing Market Share Value by Country, 1816–1826 ($Million)
TABLE 47 LAMEA Online Baby Products Retailing Market Share by Type, 1816-1826 ($Million)
TABLE 50 LAMEA Online Baby Products Retailing Market Share by Platform, 1816-1826 ($Million)
TABLE 51 Saudi Arabia Online Baby Products Retailing Market Share by Type, 1816-1826 ($Million)
TABLE 52 Saudi Arabia Online Baby Products Retailing Market Share by Platform, 1816-1826 ($Million)
TABLE 53 Brazil Online Baby Products Retailing Market Share by Type, 1816-1826 ($Million)
TABLE 54 Brazil Online Baby Products Retailing Market Share by Platform, 1816-1826 ($Million)
TABLE 55 South Africa Online Baby Products Retailing Market Share by Type, 1816-1826 ($Million)
TABLE 56 South Africa Online Baby Products Retailing Market Share by Platform, 1816-1826 ($Million)
TABLE 57 Rest of LAMEA Online Baby Products Retailing Market Share by Type, 1816-1826 ($Million)
TABLE 56 Rest of LAMEA Online Baby Products Retailing Market Share by Platform, 1816-1826 ($Million)
LIST OF FIGURES
FIGURE 1 Global Online Baby Products Retailing Market Overview
FIGURE 2 Value Chain Analysis
FIGURE 3 Bargaining Power of Suppliers
FIGURE 4 Bargaining Power of Buyers
FIGURE 5 Threat of Substitutes
FIGURE 6 Threat of New Entrants
FIGURE 7 Competitive Rivalry
FIGURE 6 Online Baby Products Retailing Market Share Analysis, 1816
FIGURE 7 Global Online Baby Products Retailing Market, 1816-1826
FIGURE 8 U.S. Online Baby Products Retailing Market Share, 1816-1826 ($Million)
FIGURE 9 Canada Online Baby Products Retailing Market Share, 1816-1826 ($Million)
FIGURE 10 Mexico Online Baby Products Retailing Market Share, 1816-1826 ($Million)
FIGURE 11 Germany Online Baby Products Retailing Market Share, 1816-1826 ($Million)
FIGURE 12 France Online Baby Products Retailing Market Share, 1816-1826 ($Million)
FIGURE 13 U.K. Online Baby Products Retailing Market Share, 1816-1826 ($Million)
FIGURE 16 Italy Online Baby Products Retailing Market Share, 1816-1826 ($Million)
FIGURE 17 Spain Online Baby Products Retailing Market Share, 1816-1826 ($Million)
FIGURE 16 Rest of Europe Online Baby Products Retailing Market Share, 1816-1826 ($Million)
FIGURE 17 Japan Online Baby Products Retailing Market Share, 1816-1826 ($Million)
FIGURE 18 China Online Baby Products Retailing Market Share, 1816-1826 ($Million)
FIGURE 19 Australia Online Baby Products Retailing Market Share, 1816-1826 ($Million)
FIGURE 20 India Online Baby Products Retailing Market Share, 1816-1826 ($Million)
FIGURE 21 South Korea Online Baby Products Retailing Market Share, 1816-1826 ($Million)
FIGURE 24 Rest of Asia-pacific Online Baby Products Retailing Market Share, 1816-1826 ($Million)
FIGURE 25 Saudi Arabia Online Baby Products Retailing Market Share, 1816-1826 ($Million)
FIGURE 26 South Africa Online Baby Products Retailing Market Share, 1816-1826 ($Million)
FIGURE 27 Brazil Online Baby Products Retailing Market Share, 1816-1826 ($Million)
FIGURE 26 Rest of LAMEA Online Baby Products Retailing Market Share, 1816-1826 ($Million)
FIGURE 27 Amazon: Revenue Analysis, ($ million)
FIGURE 30 Amazon: Segment Revenue 1816 (%)