 | • レポートコード：MRC2106A121 • 出版社/出版日：Mordor Intelligence / 2021年5月25日 • レポート形態：英文、PDF、100ページ • 納品方法：Eメール（受注後2-3営業日） • 産業分類：消費材 |
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レポート概要
| 本調査レポートでは、美容＆パーソナルケア製品の韓国市場について調査・分析を行い、イントロダクション、調査手法、エグゼクティブサマリー、市場動向、パーソナルケア製品別分析、化粧品別分析、流通チャネル別分析、競争状況、市場機会・未来動向、新型コロナウイルス感染症の影響などを掲載しています。 |
The South Korea beauty and personal care products market is projected to grow at a CAGR of 5.22% during the forecast period (2021-2026).
The COVID-19 outbreak in South Korea has had varying impacts across the beauty and personal care market. Mass beauty and personal care have benefitted, with consumers trading down from more upmarket offerings as they spend more time at home. Another notable trend is the rise of do-it-yourself (DIY) beauty care. Many beauty salons had been closed, and even in places where they have not, consumers are forgoing services because of concerns about close physical contact. As a result, DIY hair colouring, nail care, and care in other beauty categories are finding new customers in the country
South Korea is one of the world’s most fastest-changing beauty markets, introducing industry-leading innovations and setting trends globally.
Korean beauty startups have been able to break into the global market, owing to the huge demand for K-beauty products. Many global companies are strategically acquiring K-Beauty startups and brands to stay on top of the latest beauty market trends. Cleaner label products and claims, such as cruelty-free and eco-friendly, among others, have been gaining more prominence in the market.
Key Market Trends
Growing Demand for Halal Cosmetics
Halal-certified natural cosmetics were initially made particularly for the communities that follow the Islamic laws, but currently, many are opting for these because of their properties. More than a religious belief, halal beauty is a lifestyle. The popularity of clean, organic, and vegan beauty has led to a rise of conscious cosmetics consumers, giving halal beauty a place to thrive. In addition, the growing health concerns due to the harmful effects of artificial ingredients used in manufacturing beauty products have attributed to the increasing demand for halal cosmetics in South Korea, also among non-Muslim women. JNH Cosmetics was the first company in Korea to provide completely Halal-Certified cosmetic products manufactured in Korea specifically for the Muslim community.
In addition, the Certification of Korean cosmetics is on the rise, aided by the number of halal certification bodies (HCBs) in the country. It is also recognized by international bodies, and the government is pushing exports to the Organization of Islamic Cooperation (OIC) countries, thus, making South Korea a major market for halal cosmetics, which, in turn, may boost the market studied. The natural label claims of beauty products in this country have played a decisive role in the growth of the market in the country.
Increased Inclination Towards Hair Care Products
The skincare segment has already witnessed significant growth in the South-Korea beauty and personal care market. Additionally, the hair care segment, with products such as shampoos, conditioners, hair masks and hair serums is also gaining momentum. This is majorly due to the consumer desire to maintain healthy hair. The market is greatly influenced by innovation in packaging and design. The growth of retail and e-commerce is helping expand the market further in the country. Additionally, consumers are demanding hair care products specifically targeted towards a particular hair care need such as the desire of consumers to explore new looks. Thus, companies are producing more efficient formulations to fuel innovations in the haircare segment.
Competitive Landscape
South Korea beauty and personal care products market is comprised of a large number of regional and global players such as Amorepacific Corporation, Nature Republic, and The Face Shop Inc. Thus, the market witnesses high competition. Further, some of the major brands such as Innisfree, Etude House, and Laneige are owned by the beauty and cosmetics conglomerate Amorepacific Corporation, which holds a prominent market share. Various players are entering the market to tap the untapped potential of the market. Advanced distribution network and manufacturing expertise give an upper edge to the manufacturers to expand their range of products, across the country.
Reasons to Purchase this report:
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1 INTRODUCTION
1.1 Study Deliverables and Study Assumptions
1.2 Scope of the Study
2 RESEARCH METHODOLOGY
3 EXECUTIVE SUMMARY
4 MARKET DYNAMICS
4.1 Market Drivers
4.2 Market Restraints
4.3 Porter’s Five Force Analysis
4.3.1 Threat of New Entrants
4.3.2 Bargaining Power of Buyers/Consumers
4.3.3 Bargaining Power of Suppliers
4.3.4 Threat of Substitute Products
4.3.5 Intensity of Competitive Rivalry
4.3.6 Intensity of Competitive Rivalry
5 MARKET SEGMENTATION
5.1 By Personal Care Products
5.1.1 Hair Care
5.1.1.1 Shampoo
5.1.1.2 Conditioner
5.1.1.3 Others
5.1.2 Skin Care
5.1.2.1 Facial Care Products
5.1.2.2 Body Care Products
5.1.2.3 Lip Care Products
5.1.3 Bath and Shower
5.1.3.1 Shower Gels
5.1.3.2 Soaps
5.1.3.3 Others
5.1.4 Oral Care
5.1.4.1 Toothbrush
5.1.4.2 Toothpaste
5.1.4.3 Mouthwashes and Rinses
5.1.4.4 Others
5.1.5 Men’s Grooming Products
5.1.6 Deodrants and Antiperspirants
5.2 Cosmetics/ Make-up Products
5.2.1 Facial Cosmetics
5.2.2 Eye Cosmetics
5.2.3 Lip and Nail Make-up Products
5.2.4 Hair Styling and Coloring
5.3 By Distribution Channel
5.3.1 Specialty Stores
5.3.2 Supermarkets/Hypermarkets
5.3.3 Convenience Stores
5.3.4 Pharmacies/Drug Stores
5.3.5 Online Retail Channels
5.3.6 Others
6 COMPETITIVE LANDSCAPE
6.1 Most Active Companies
6.2 Most Adopted Strategies
6.3 Market Share Analysis
6.4 Company Profiles
6.4.1 Amorepacific Corporation
6.4.2 Nature Republic
6.4.3 The Face Shop (LG Household & Health Care)
6.4.4 Banila Co.
6.4.5 Clubclio.Co.Ltd
6.4.6 Dr. Jart+
6.4.7 SON&PARK
6.4.8 PFD Co., Ltd.
6.4.9 Unilever PLC
6.4.10 L’Oreal Group
7 MARKET OPPORTUNITIES AND FUTURE TRENDS
8 IMPACT OF COVID-19 ON THE MARKET