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レポート概要
| 本調査資料は、イタリアの高級家具市場について調査し、イントロダクション、調査手法、エグゼクティブサマリー、市場洞察＆動向、製品タイプ別分析、エンドユーザー別分析、流通チャネル別分析、競争状況、市場機会/将来の見通しなどを徹底分析したものです。 |
The Italian luxury furniture industry plays an important part in the Italian economy by exhibiting moderate growth at a CAGR more than 4.5% during forecast period 2021-2026.
COVID-19 has shaken Italian economy the most in the world and changed market scenario entirely. It has severely impacted the Italian luxury furniture market. Accordingly, this segment has took take one of the greatest hits in 2020. Nearly 40-50% of luxury furniture production happens in Italy—and all the Italian factories, including small, family-based façonniers, have temporarily shut down which resulted into sharp decline in sales in the market. Pandemic COVID-19 led to the postponement of Salone del Mobile, the largest furniture shows to be held earlier in the month of April, but has now been postponed to a later date in 2020.
Luxury furniture are manufactured by skilled & creative craftsmen using superior quality materials such as metal, wood, glass, plastic, and leather. These luxury furnishings are designed with zero margin error, thereby prolonging their durability. They are used to enhance the ambience of offices, hotels, homes, restaurants, kitchens, and hospitals. Recent developments in manufacturing technology and upsurge in demand for customizable furniture are the key factors that drive the growth of the Italy luxury furniture market. Moreover, high disposable income and inclination of consumers toward luxury furniture fuel the market growth. The growing popularity of luxury indoor furniture such as bedroom, bathroom, kitchen, and others are likely to augment the sales of luxury furniture in the domestic segment.
The luxury furniture industry has become one of the most vibrant and fast-growing industries in the Italy owing to factors, such as the rising population and increased construction activity. The growing number of real estate developments and the increasing demand for residential properties, along with governmental initiatives to develop socio-economic infrastructure, are some of the major factors fueling the demand for luxury furniture products in the region. The luxury furniture market in Italy is highly competitive owing to the rising demand of furniture and furnishing products. The market is witnessing an increase in demand for luxury furniture made from premium wood such as mahogany and alder. Additionally, furniture manufacturers are focusing on innovation of luxury furniture designs with the help of other materials such as leather, glass, metal, etc to attract the consumers which are likely to play a major role in fueling the growth of luxury furniture market in the upcoming years.
On the contrary, surge in e-commerce sales due to convenience in shopping and doorstep delivery of products are opportunistic for the market. Moreover, rise in need to manufacture eco-friendly luxury furniture is expected to offer lucrative opportunities for market expansion in the forthcoming years. However, high prices of raw materials, such as wood, unavailability of superior quality wood due to rise in deforestation in Europe region and increase in awareness about the negative impact of deforestation to the environment are expected to hamper the growth of the Italy luxury furniture market.
Key Market Trends
Growing Demand For Luxury Home Furniture Products Through E Commerce.
The online luxury furniture sales are expected to see upward growth worldwide and Italy is also witnessing a surge in online sales of luxury furniture products. For instance, in Italy, is counted as the one of the largest markets for furniture purchased online, and these numbers are expected to increase further in fore coming years. One of the key benefits with online retailing is increased choice and a higher level of personalization which stimulates purchase decisions of customers. The rising digitalization of luxury furniture and interior shopping offers immense potential to retailers and many players such as IKEA and Amazon are investing heavily to increase their online presence in household e-commerce.
Residential Segment In Italy Is Driving The Market.
Growing disposable income, the increasing urbanization, increasingly focusing on aesthetics and urban lifestyles are further leading to higher usage of high-end furniture products. Urbanization is augmenting the growth of the market study with a rise in urban population which fuels the demand for premium products like luxury furniture. The installation of luxury furniture can improve a home’s appearance and boost its value. Luxury furniture made from wood and metal is gaining popularity among the consumers due to its high aesthetic value and durability. The rise in eco-friendly and multifunctional luxury furniture is also supporting market growth in developed economies. Residential remodeling and replacement will continue to account for luxury furniture demand as homeowners replace older furniture with newer products that offer enhanced visuals.
Competitive Landscape
The report covers major international players operating in Italy Luxury Furniture market. In terms of market share, few of the major players currently dominate the market. However, with technological advancement and product innovation, mid-size to smaller companies are increasing their market presence by securing new contracts and tapping new markets.
Reasons to Purchase this report:
– The market estimate (ME) sheet in Excel format
– 3 months of analyst support
1 INTRODUCTION
1.1 Study Assumptions and Market Definition
1.2 Scope of the Study
2 RESEARCH METHODOLOGY
3 EXECUTIVE SUMMARY
4 MARKET INSIGHTS AND DYNAMICS
4.1 Market Overview
4.2 Market Drivers
4.3 Market Restraints
4.4 Value Chain / Supply Chain Analysis
4.5 Porters 5 Force Analysis
4.5.1 Threat of New Entrants
4.5.2 Bargaining Power of Buyers/Consumers
4.5.3 Bargaining Power of Suppliers
4.5.4 Threat of Substitute Products
4.5.5 Intensity of Competitive Rivalry
4.6 Impact of COVID-19 on the Market
5 MARKET SEGMENTATION
5.1 By Product Type
5.1.1 Lighting
5.1.2 Tables
5.1.3 Chairs and Sofas
5.1.4 Accessories
5.1.5 Bedroom
5.1.6 Cabinets
5.1.7 Other Products
5.2 By End User
5.2.1 Residential
5.2.2 Commercial
5.3 By Distribution Channel
5.3.1 Home Centers
5.3.2 Flagship Stores
5.3.3 Specialty Stores
5.3.4 Online
5.3.5 Other Distribution Channels
6 COMPETITIVE LANDSCAPE
6.1 Company Profiles
6.1.1 Valderamobili
6.1.2 Giovanni Visentin
6.1.3 Scavolini
6.1.4 Nella Vetrina
6.1.5 Vimercati
6.1.6 Francesco Molon
6.1.7 Cappellini
6.1.8 Natuzzi
6.1.9 Lube
6.1.10 Gruppo Molteni
7 MARKET OPPORTUNITIES AND FUTURE TRENDS
8 DISCLAIMER