 | • レポートコード：MRC2202A106 • 出版社/出版日：Mordor Intelligence / 2022年1月28日 • レポート形態：英文、PDF、60ページ • 納品方法：Eメール（受注後2-3営業日） • 産業分類：自動車 |
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レポート概要
| Mordor Intelligence社は、世界の自動車用ディスプレイ市場規模が2020年から2025年まで、年平均6.41％成長すると予測しています。本調査レポートでは、自動車用ディスプレイの世界市場について調査し、イントロダクション、調査手法、エグゼクティブサマリー、市場動向、製品種類別（センタースタックディスプレイ、インストルメントクラスターディスプレイ、ヘッドアップディスプレイ、リアシートエンターテインメントディスプレイ）分析、ディスプレイ技術別（LCD、OLED）分析、地域別（北米、ヨーロッパ、アジア太平洋、その他地域）分析、競争状況、市場機会・将来傾向などを掲載しています。 ・イントロダクション ・調査手法 ・エグゼクティブサマリー ・市場動向 ・世界の自動車用ディスプレイ市場規模：製品種類別（センタースタックディスプレイ、インストルメントクラスターディスプレイ、ヘッドアップディスプレイ、リアシートエンターテインメントディスプレイ） ・世界の自動車用ディスプレイ市場規模：ディスプレイ技術別（LCD、OLED） ・世界の自動車用ディスプレイ市場規模：地域別（北米、ヨーロッパ、アジア太平洋、その他地域） ・競争状況（Robert Bosch GmbH、Continental AG、Visteon Corporation、Denso Corporation、Panasonic Corporation、Magneti Marelli SpA、Harman International Industries, Inc.、Yazaki Corporation、LG Display Co.、Nippon Seiki Co. Ltd） ・市場機会・将来傾向 |
The global automotive display market is expected to register a CAGR of 6.41%, during the forecast period, 2020-2025.
Key Highlights
- The market is primarily driven by the technological advancements and innovations in various vehicle display systems such as infotainment, telematics, instrument cluster etc. In developed nations, rising consumer preference toward driving convenience and safety is driving the market’s growth.
- Currently, most of the panels used in display systems are TFT LCD, whereas OLED panels are expected to be adopted more prominently in automobiles in the near coming years. Due to the use of organic materials and thin plastic substrates, OLED panels provide design flexibility, including transparent displays.
- The automotive display market has been witnessing a rapid growth, particularly in Asia-Pacific. Europe is expected to be another prominent region for the market, due to the presence of many luxury car manufacturers, such as Audi, BMW, Mercedes-Benz, Porsche, and Jaguar Land Rover.
- Most of these luxury car brands are providing display systems and rear seat entertainment systems as a standard in most of their flagship offerings.
Key Market Trends
OLED Display Panel is Expected to Witness Faster Growth Rate
OLED panels are expected to capture a significant share in the market during the forecast period, owing to its high flexibility in design and growing demand from OEMs in their new model launches. For instances:
- Currently, AMOLED (Active Matrix – OLED) screens are being used mostly for rear seat entertainment in luxury cars.
- AMOLED first debuted in the automobile industry in 2017 for the Audi A8. It was a 5.7 inch FHD rear seat entertainment display from Samsung. Furthermore, Samsung promoted both rigid and flexible AMOLED to automobile manufacturers from the second half of 2017. The company aims to reach 1,000-hour lifetime and 1,000 units by 2019.
- LG Display was the first company to promote AMOLED for automotive applications, since 2015. The company has been working with Japanese and European tier-one companies to enter the market, aiming for mass production by the end of 2019. The main applications are expected to be for instrument cluster and center stack displays. Hence, a surge in OLED shipments is expected from 2021.
- However, to reach the automotive-grade specifications, AMOLED material and display cost are expected to be high. This is expected to slightly hinder the market’s growth.
Asia-Pacific Expected to Capture a Major Market Share
Asia-Pacific is expected to see faster growth in the market studied, owing to the increasing adoption of rear seat entertainment displays in taxis as well as display manufacturers have been focusing on the production of OLED technology. For instances,
In India, major taxi aggregators like Uber and Ola have been installing rear seat entertainment display panels in their premium and luxury taxi cabs significantly, over past two years, to attract customers attention and their booking preferences.
While automotive display manufacturers like Visionox in China will be providing Zhejiang Hozon New Energy Automobile Co., Ltd. (Hozon) with intelligent cabin display products featuring center information display (CID) systems, dash boards, head-up display instruments, and rear seat entertainment display instruments for autonomous New Energy Vehicles (NEVs). These displays are manufactures based on the advanced organic light-emitting diode (OLED) technology.
Competitive Landscape
With companies focusing on product innovation and technology advancement, the automotive display business is experiencing a high competition in the global market. Some of the major players, like Continental AG, Visteon Corporation, Panasonic Corporation, Denso Corporation, Robert Bosc GmbH, etc., have captured significant shares in the market.
Additional Benefits:
- The market estimate (ME) sheet in Excel format
- 3 months of analyst support
1 INTRODUCTION
1.1 Study Assumptions
1.2 Scope of the Study
2 RESEARCH METHODOLOGY
3 EXECUTIVE SUMMARY
4 MARKET DYNAMICS
4.1 Market Drivers
4.2 Market Restraints
4.3 Industry Attractiveness – Porter’s Five Force Analysis
4.3.1 Threat of New Entrants
4.3.2 Bargaining Power of Buyers/Consumers
4.3.3 Bargaining Power of Suppliers
4.3.4 Threat of Substitute Products
4.3.5 Intensity of Competitive Rivalry
5 MARKET SEGMENTATION
5.1 Product Type
5.1.1 Center Stack Display
5.1.2 Instrument Cluster Display
5.1.3 Head-Up Display
5.1.4 Rear Seat Entertainment Display
5.2 Display Technology
5.2.1 LCD
5.2.2 OLED
5.3 Geography
5.3.1 North America
5.3.1.1 US
5.3.1.2 Canada
5.3.1.3 Rest of North America
5.3.2 Europe
5.3.2.1 Germany
5.3.2.2 United Kingdom
5.3.2.3 France
5.3.2.4 Rest of Europe
5.3.3 Asia Pacific
5.3.3.1 China
5.3.3.2 Japan
5.3.3.3 India
5.3.3.4 Rest of Asia-Pacific
5.3.4 Rest of the World
5.3.4.1 South America
5.3.4.2 Middle East & Africa
6 COMPETITIVE LANDSCAPE
6.1 Vendor Market Share
6.2 Company Profiles
6.2.1 Robert Bosch GmbH
6.2.2 Continental AG
6.2.3 Visteon Corporation
6.2.4 Denso Corporation
6.2.5 Panasonic Corporation
6.2.6 Magneti Marelli SpA
6.2.7 Harman International Industries, Inc.
6.2.8 Yazaki Corporation
6.2.9 LG Display Co.
6.2.10 Nippon Seiki Co. Ltd
7 MARKET OPPORTUNITIES AND FUTURE TRENDS