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レポート概要
| Mordor Intelligence社の本市場調査レポートでは、世界のサービカルピロー市場について調査・分析し、イントロダクション、調査手法、エグゼクティブサマリー、市場動向、製品種類別（標準型ピロー、ロール、水性ピロー、その他）分析、用途別（頸椎症、むち打ち症、顎関節症、その他）分析、地域別（北米、ヨーロッパ、アジア太平洋、中東・アフリカ、南米）分析、競争状況、市場機会・将来傾向など、以下の構成でまとめました。 ・イントロダクション ・調査手法 ・エグゼクティブサマリー ・市場動向 ・世界のサービカルピロー市場規模：製品種類別（標準型ピロー、ロール、水性ピロー、その他） ・世界のサービカルピロー市場規模：用途別（頸椎症、むち打ち症、顎関節症、その他） ・世界のサービカルピロー市場規模：地域別（北米、ヨーロッパ、アジア太平洋、中東・アフリカ、南米） ・競争状況（Airhawk、Alex Orthopedic、CNH Pillow、…） ・市場機会・将来傾向 |
The cervical pillows market was valued at USD 3,430 million in 2020, and it is expected to reach USD 4,450 million in 2026, registering a CAGR of 4.5% during the forecast period, 2021-2026.
In the current COVID-19 scenario, most chronic pain services are subsequently deemed and all non-urgent outpatient visits in the hospitals have been reduced or interrupted to reduce the risk of the infection. The COVID-19 pandemic has forced healthcare systems worldwide to redistribute healthcare resources toward intensive care, resulting in the shutdown of pain services. Thus, COVID-19 is expected to affect the market growth over the forecast period.
The major factor stimulating the growth of the market is the growing prevalence of neck pain, rising healthcare spending, and increasing disposable income. Currently, neck pain is one of the most common ailments, globally. The neck is interlinked with the spine, nerves, and muscles and when persisted for a longer time, may result in pain in the head, shoulders, and arms. In 2018, the National Institute for Health conducted a survey to understand the prevalence of pain related to the neck and back among athletes. Results of this survey concluded that the prevalence of neck pain among basketball players was found to be 57.69%. And the prevalence of upper back pain was found to be the highest among volleyball players (i.e., 67.90%). In addition, the prevalence of neck and back pain in wrestlers was found to be 18.84% and 10.14%, respectively. Also, in March 2020, as per a research study conducted by the Medical University of Bialystok, Białystok, Poland titled as “A Pilot Study Evaluating the Prevalence of Cervical Spine Dysfunction Among Students of Dentistry at the Medical University”, 47.32% of the respondents reported cervical pain and 31.25% of students declared discomfort in the suboccipital area. In 57.14% of people, less intense chronic pain without any functional disorders was observed. A moderate level of stress was reported by 58.03% of students. In addition, mild cervical spine disorders were found in 53.57% of cases. Considering the study reported by NIH and Medical University, it is suggested that the neck and back pain prevalence among the general population, as well as athletes, is increasing. This rise in the prevalence of neck and back pain disorders is expected to increase the demand for cervical pillows, propelling the market growth.
Key Market Trends
The Standard Pillow Segment is Expected to Witness Better Growth over the Forecast Period
A standard cervical pillow is an orthotic device that helps in removing spasms and tensions from the spine and maintains the natural cervical lordotic curve in a resting position. Standard cervical pillows are padded with foam cushioning. Foam-based cervical pillows are modified to promote a good fit for the neck and head in a resting position. In the current market, owing to the wider penetration of the pillow and the greater acceptability, these standard pillows have been found to be replaced with many alternatives, like polyester, and in some cases, feather-based pillows. These varying structural stability and stiffness cater to the demand for a wider range of cervical disorder patients with varying preferences for pillows.
The market for standard pillows, due to improvements in the material and the material quality and fabrication, is expected to witness wider demand and growth over the forecast period. A large number of standard foam pillows sold in the global market are filled with microbeads, which helps in the uniform distribution of tension across the pillow. Additionally, technological advancements like hypoallergenic foam pillows preferred by patients with allergic responses to standard foam-based cervical pillows and the specific cervical pillows for spinal realignment are the major advances preferred by the patients.
North America is Expected to Dominate the Market over the Forecast Period
North America is anticipated to hold the maximum market share during the forecast period. The major factor responsible for the growth of this region is the increase in the prevalence of cervical disorder, coupled with rising healthcare expenditure and the growing adoption of more technologically advanced products. As per an analysis published by the Journal of American Medical Association, the population in the United States spends approximately USD 87 billion annually on treatment of neck and low back pain, which was calculated as ranking third as per expenditure on different diseases. This study indicates the potential opportunity that exists in this region for the cervical pillow market. In addition, growing awareness regarding neck pain management and the adoption of technologies to overcome the same are also aiding the growth of the cervical pillow market in this region.
The cervical spine and occipitocervical areas generally demand precise and specific treatment, and if not taken care of, may lead to life-threatening or severe disabilities. Owing to the long-term risk associated with cervical pain, people usually seek the treatment and cervical pillows owing to their several advantages over medicines and other treatments. Also, the increasing percentage of the geriatric population in North American countries is also considered as one of the major factors propelling the growth of the market, as they are more prone to neck and cervical pain. For instance, according to the US Census Bureau in 2019, there were around 40.3 million 65 years and above aged people in 2010 and more than 54 million were calculated in 2019. The cervical pillows market has also been growing due to the increasing working hours in the offices and improper sitting positions that lead to stress on the neck, coupled with the rising usage of electronic gadgets. Therefore, the increasing prevalence of neck pain among the population and high disposable income are driving the demand for cervical pillows in the United States.
Competitive Landscape
The cervical pillows market is highly competitive and consists of global and local players. The local players are facing trouble while targeting the customers due to the increasing price pressure of the products. However, some small and mid-sized companies currently hold a substantial share in the market.
Additional Benefits:
- The market estimate (ME) sheet in Excel format
- 3 months of analyst support
1 INTRODUCTION
1.1 Study Assumptions and Market Definition
1.2 Scope of the Study
2 RESEARCH METHODOLOGY
3 EXECUTIVE SUMMARY
4 MARKET DYNAMICS
4.1 Market Overview
4.2 Market Drivers
4.2.1 Rising Prevalence of Neck and Back Pain
4.2.2 Technological Advancement in Pillow Materials for Cervical Disorders
4.3 Market Restraints
4.3.1 Lack of Attention or Negligence toward Cervical Pain
4.3.2 Slow or No Difference in Pain by Cervical Pillows
4.4 Porter’s Five Forces Analysis
4.4.1 Threat of New Entrants
4.4.2 Bargaining Power of Buyers/Consumers
4.4.3 Bargaining Power of Suppliers
4.4.4 Threat of Substitute Products
4.4.5 Intensity of Competitive Rivalry
5 MARKET SEGMENTATION
5.1 By Product Type
5.1.1 Standard Pillow
5.1.2 Rolls
5.1.3 Water-based Pillow
5.1.4 Other Product Types
5.2 By Application
5.2.1 Cervical Spondylosis
5.2.2 Whiplash Injuries
5.2.3 Temporomandibular Disorders
5.2.4 Other Applications
5.3 Geography
5.3.1 North America
5.3.1.1 United States
5.3.1.2 Canada
5.3.1.3 Mexico
5.3.2 Europe
5.3.2.1 Germany
5.3.2.2 United Kingdom
5.3.2.3 France
5.3.2.4 Italy
5.3.2.5 Spain
5.3.2.6 Rest of Europe
5.3.3 Asia-Pacific
5.3.3.1 China
5.3.3.2 Japan
5.3.3.3 India
5.3.3.4 Australia
5.3.3.5 South korea
5.3.3.6 Rest of Asia-Pacific
5.3.4 Middle-East and Africa
5.3.4.1 GCC
5.3.4.2 South Africa
5.3.4.3 Rest of Middle-East & Africa
5.3.5 South America
5.3.5.1 Brazil
5.3.5.2 Argentina
5.3.5.3 Rest of South America
6 COMPETITIVE LANDSCAPE
6.1 Company Profiles
6.1.1 Airhawk
6.1.2 Alex Orthopedic
6.1.3 CNH Pillow
6.1.4 Coop Home Goods
6.1.5 Custom Craftworks (Pivotal Health Solutions)
6.1.6 DJO Global
6.1.7 Hall Innovations
6.1.8 Innocor Inc.
6.1.9 J-Pillow
6.1.10 Malouf
6.1.11 Mediflow
6.1.12 My Pillow
6.1.13 PharMeDoc
6.1.14 Therapeutic Pillow International
6.1.15 Xtreme Comforts
7 MARKET OPPORTUNITIES AND FUTURE TRENDS