▶ 調査レポート

世界のスマートフォン市場(~2027):ディスプレイサイズ別、RAMサイズ別、OS別、コンポーネント別、価格帯別、流通別、地域別

• 英文タイトル:Smartphone Market Research Report by Display Size, RAM Size, Operating System, Component, Price Range, Distribution, Region - Global Forecast to 2027 - Cumulative Impact of COVID-19

360iResearchが調査・発行した産業分析レポートです。世界のスマートフォン市場(~2027):ディスプレイサイズ別、RAMサイズ別、OS別、コンポーネント別、価格帯別、流通別、地域別 / Smartphone Market Research Report by Display Size, RAM Size, Operating System, Component, Price Range, Distribution, Region - Global Forecast to 2027 - Cumulative Impact of COVID-19 / MRC2302B001資料のイメージです。• レポートコード:MRC2302B001
• 出版社/出版日:360iResearch / 2022年10月
• レポート形態:英語、PDF、247ページ
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レポート概要
360iResearch社の本調査レポートでは、2021年に2,151.6億ドルであった世界のスマートフォン市場規模が、2022年に2,313.8億ドルになり、2027年には3,360.5億ドルまで、年平均7.71%で成長すると予測しています。本レポートでは、スマートフォンの世界市場について調査・分析し、序論、調査方法、エグゼクティブサマリー、市場概要、市場インサイト、ディスプレイサイズ別(4.0”-5.0”、4.0以下、6.5以上)分析、RAMサイズ別(2GB-4GB、2GB以下、8GB以上)分析、OS別(アンドロイド、iOS、Windows)分析、コンポーネント別(ハードウェア、ソフトウェア)分析、地域別(南北アメリカ、アメリカ、カナダ、ブラジル、アジア太平洋、日本、中国、インド、韓国、台湾、ヨーロッパ/中東/アフリカ、イギリス、ドイツ、フランス、ロシア、その他)分析、競争状況など、以下の構成でお届けします。なお、本書には、Apple Inc.、AsusTek Computer Inc.、Guangdong OPPO Mobile Telecommunications Corp., Ltd,、HTC Corporation、Huawei Technologies Co., Ltd.、Lenovo Group Limited、Micromax Informatics Ltd.、Motorola Mobility LLC.、Nokia Corporation、OnePlus、Samsung Electronics、Sony Corporation、TCL COMMUNICATION TECHNOLOGY HOLDINGS LIMITED、Vivo Communication Technology Co. Ltd.、Xiaomi Corporationなどの企業情報が含まれています。
・序論
・調査方法
・エグゼクティブサマリー
・市場概要
・市場インサイト
・世界のスマートフォン市場規模:ディスプレイサイズ別
- 4.0”-5.0”ディスプレイスマートフォンの市場規模
- 4.0以下ディスプレイスマートフォンの市場規模
- 6.5以上以下ディスプレイスマートフォンの市場規模
・世界のスマートフォン市場規模:RAMサイズ別
- 2GB-4GB RAMの市場規模
- 2GB以下 RAMの市場規模
- 8GB以上 RAMの市場規模
・世界のスマートフォン市場規模:OS別
- アンドロイドスマートフォンの市場規模
- iOSスマートフォンの市場規模
- Windowsスマートフォンの市場規模
・世界のスマートフォン市場規模:コンポーネント別
- ハードウェアの市場規模
- ソフトウェアの市場規模
・世界のスマートフォン市場規模:地域別
- 南北アメリカのスマートフォン市場規模
アメリカのスマートフォン市場規模
カナダのスマートフォン市場規模
ブラジルのスマートフォン市場規模
...
- アジア太平洋のスマートフォン市場規模
日本のスマートフォン市場規模
中国のスマートフォン市場規模
インドのスマートフォン市場規模
韓国のスマートフォン市場規模
台湾のスマートフォン市場規模
...
- ヨーロッパ/中東/アフリカのスマートフォン市場規模
イギリスのスマートフォン市場規模
ドイツのスマートフォン市場規模
インドのスマートフォン市場規模
フランスのスマートフォン市場規模
ロシアのスマートフォン市場規模
...
- その他地域のスマートフォン市場規模

・競争状況
・企業情報

The Global Smartphone Market size was estimated at USD 215.16 billion in 2021 and expected to reach USD 231.38 billion in 2022, and is projected to grow at a CAGR 7.71% to reach USD 336.05 billion by 2027.

Market Statistics:
The report provides market sizing and forecast across 7 major currencies – USD, EUR, JPY, GBP, AUD, CAD, and CHF. It helps organization leaders make better decisions when currency exchange data is readily available. In this report, the years 2018 and 2020 are considered as historical years, 2021 as the base year, 2022 as the estimated year, and years from 2023 to 2027 are considered as the forecast period.

Market Segmentation & Coverage:
This research report categorizes the Smartphone to forecast the revenues and analyze the trends in each of the following sub-markets:

Based on Display Size, the market was studied across 4.0” – 5.0”, Below 4.0”, and Up to 6.5”.

Based on RAM Size, the market was studied across 2GB – 4GB, Below 2GB, and Up to 8 GB.

Based on Operating System, the market was studied across Android, iOS, and Windows.

Based on Component, the market was studied across Hardware and Software.

Based on Price Range, the market was studied across Budged Phones, Mid-Range Phones, and Premium.

Based on Distribution, the market was studied across E-commerce, OEM, and Retailer.

Based on Region, the market was studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

Cumulative Impact of COVID-19:
COVID-19 is an incomparable global public health emergency that has affected almost every industry, and the long-term effects are projected to impact the industry growth during the forecast period. Our ongoing research amplifies our research framework to ensure the inclusion of underlying COVID-19 issues and potential paths forward. The report delivers insights on COVID-19 considering the changes in consumer behavior and demand, purchasing patterns, re-routing of the supply chain, dynamics of current market forces, and the significant interventions of governments. The updated study provides insights, analysis, estimations, and forecasts, considering the COVID-19 impact on the market.

Cumulative Impact of 2022 Russia Ukraine Conflict:
We continuously monitor and update reports on political and economic uncertainty due to the Russian invasion of Ukraine. Negative impacts are significantly foreseen globally, especially across Eastern Europe, European Union, Eastern & Central Asia, and the United States. This contention has severely affected lives and livelihoods and represents far-reaching disruptions in trade dynamics. The potential effects of ongoing war and uncertainty in Eastern Europe are expected to have an adverse impact on the world economy, with especially long-term harsh effects on Russia.This report uncovers the impact of demand & supply, pricing variants, strategic uptake of vendors, and recommendations for Smartphone market considering the current update on the conflict and its global response.

Competitive Strategic Window:
The Competitive Strategic Window analyses the competitive landscape in terms of markets, applications, and geographies to help the vendor define an alignment or fit between their capabilities and opportunities for future growth prospects. It describes the optimal or favorable fit for the vendors to adopt successive merger and acquisition strategies, geography expansion, research & development, and new product introduction strategies to execute further business expansion and growth during a forecast period.

FPNV Positioning Matrix:
The FPNV Positioning Matrix evaluates and categorizes the vendors in the Smartphone Market based on Business Strategy (Business Growth, Industry Coverage, Financial Viability, and Channel Support) and Product Satisfaction (Value for Money, Ease of Use, Product Features, and Customer Support) that aids businesses in better decision making and understanding the competitive landscape.

Market Share Analysis:
The Market Share Analysis offers the analysis of vendors considering their contribution to the overall market. It provides the idea of its revenue generation into the overall market compared to other vendors in the space. It provides insights into how vendors are performing in terms of revenue generation and customer base compared to others. Knowing market share offers an idea of the size and competitiveness of the vendors for the base year. It reveals the market characteristics in terms of accumulation, fragmentation, dominance, and amalgamation traits.

Competitive Scenario:
The Competitive Scenario provides an outlook analysis of the various business growth strategies adopted by the vendors. The news covered in this section deliver valuable thoughts at the different stage while keeping up-to-date with the business and engage stakeholders in the economic debate. The competitive scenario represents press releases or news of the companies categorized into Merger & Acquisition, Agreement, Collaboration, & Partnership, New Product Launch & Enhancement, Investment & Funding, and Award, Recognition, & Expansion. All the news collected help vendor to understand the gaps in the marketplace and competitor’s strength and weakness thereby, providing insights to enhance product and service.

Company Usability Profiles:
The report profoundly explores the recent significant developments by the leading vendors and innovation profiles in the Global Smartphone Market, including Apple Inc., AsusTek Computer Inc., Guangdong OPPO Mobile Telecommunications Corp., Ltd,, HTC Corporation, Huawei Technologies Co., Ltd., Lenovo Group Limited, Micromax Informatics Ltd., Motorola Mobility LLC., Nokia Corporation, OnePlus, Samsung Electronics, Sony Corporation, TCL COMMUNICATION TECHNOLOGY HOLDINGS LIMITED, Vivo Communication Technology Co. Ltd., and Xiaomi Corporation.

The report provides insights on the following pointers:
1. Market Penetration: Provides comprehensive information on the market offered by the key players
2. Market Development: Provides in-depth information about lucrative emerging markets and analyze penetration across mature segments of the markets
3. Market Diversification: Provides detailed information about new product launches, untapped geographies, recent developments, and investments
4. Competitive Assessment & Intelligence: Provides an exhaustive assessment of market shares, strategies, products, certification, regulatory approvals, patent landscape, and manufacturing capabilities of the leading players
5. Product Development & Innovation: Provides intelligent insights on future technologies, R&D activities, and breakthrough product developments

The report answers questions such as:
1. What is the market size and forecast of the Global Smartphone Market?
2. What are the inhibiting factors and impact of COVID-19 shaping the Global Smartphone Market during the forecast period?
3. Which are the products/segments/applications/areas to invest in over the forecast period in the Global Smartphone Market?
4. What is the competitive strategic window for opportunities in the Global Smartphone Market?
5. What are the technology trends and regulatory frameworks in the Global Smartphone Market?
6. What is the market share of the leading vendors in the Global Smartphone Market?
7. What modes and strategic moves are considered suitable for entering the Global Smartphone Market?

レポート目次

1. Preface
1.1. Objectives of the Study
1.2. Market Segmentation & Coverage
1.3. Years Considered for the Study
1.4. Currency & Pricing
1.5. Language
1.6. Limitations
1.7. Assumptions
1.8. Stakeholders

2. Research Methodology
2.1. Define: Research Objective
2.2. Determine: Research Design
2.3. Prepare: Research Instrument
2.4. Collect: Data Source
2.5. Analyze: Data Interpretation
2.6. Formulate: Data Verification
2.7. Publish: Research Report
2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights
5.1. Market Dynamics
5.1.1. Drivers
5.1.1.1. Associated advantages such as instant communication, web surfing, entertainment, and many other
5.1.1.2. Growing smart phone industry with advance technology due to increased penetration of internet
5.1.1.3. Seamless social connectivity via video calling or social media platform
5.1.2. Restraints
5.1.2.1. Distraction and potential harmful impact on health
5.1.2.2. Associated security risk with stored personal information
5.1.3. Opportunities
5.1.3.1. Integration with endless apps to improve daily life
5.1.3.2. Development of advanced features such as foldable screen, super fast charging, and more rear cameras
5.1.3.3. Growing convenience of purchase provided by online distribution channels
5.1.4. Challenges
5.1.4.1. Complex forms of technologies to make things more difficult to accommodate
5.2. Cumulative Impact of COVID-19

6. Smartphone Market, by Display Size
6.1. Introduction
6.2. 4.0” – 5.0”
6.3. Below 4.0”
6.4. Up to 6.5”

7. Smartphone Market, by RAM Size
7.1. Introduction
7.2. 2GB – 4GB
7.3. Below 2GB
7.4. Up to 8 GB

8. Smartphone Market, by Operating System
8.1. Introduction
8.2. Android
8.3. iOS
8.4. Windows

9. Smartphone Market, by Component
9.1. Introduction
9.2. Hardware
9.3. Software

10. Smartphone Market, by Price Range
10.1. Introduction
10.2. Budged Phones
10.3. Mid-Range Phones
10.4. Premium

11. Smartphone Market, by Distribution
11.1. Introduction
11.2. E-commerce
11.3. OEM
11.4. Retailer

12. Americas Smartphone Market
12.1. Introduction
12.2. Argentina
12.3. Brazil
12.4. Canada
12.5. Mexico
12.6. United States

13. Asia-Pacific Smartphone Market
13.1. Introduction
13.2. Australia
13.3. China
13.4. India
13.5. Indonesia
13.6. Japan
13.7. Malaysia
13.8. Philippines
13.9. Singapore
13.10. South Korea
13.11. Taiwan
13.12. Thailand
13.13. Vietnam

14. Europe, Middle East & Africa Smartphone Market
14.1. Introduction
14.2. Denmark
14.3. Egypt
14.4. Finland
14.5. France
14.6. Germany
14.7. Israel
14.8. Italy
14.9. Netherlands
14.10. Nigeria
14.11. Norway
14.12. Poland
14.13. Qatar
14.14. Russia
14.15. Saudi Arabia
14.16. South Africa
14.17. Spain
14.18. Sweden
14.19. Switzerland
14.20. Turkey
14.21. United Arab Emirates
14.22. United Kingdom

15. Competitive Landscape
15.1. FPNV Positioning Matrix
15.1.1. Quadrants
15.1.2. Business Strategy
15.1.3. Product Satisfaction
15.2. Market Ranking Analysis, By Key Player
15.3. Market Share Analysis, By Key Player
15.4. Competitive Scenario
15.4.1. Merger & Acquisition
15.4.2. Agreement, Collaboration, & Partnership
15.4.3. New Product Launch & Enhancement
15.4.4. Investment & Funding
15.4.5. Award, Recognition, & Expansion

16. Company Usability Profiles
16.1. Apple Inc.
16.1.1. Business Overview
16.1.2. Key Executives
16.1.3. Product & Services
16.2. AsusTek Computer Inc.
16.2.1. Business Overview
16.2.2. Key Executives
16.2.3. Product & Services
16.3. Guangdong OPPO Mobile Telecommunications Corp., Ltd,
16.3.1. Business Overview
16.3.2. Key Executives
16.3.3. Product & Services
16.4. HTC Corporation
16.4.1. Business Overview
16.4.2. Key Executives
16.4.3. Product & Services
16.5. Huawei Technologies Co., Ltd.
16.5.1. Business Overview
16.5.2. Key Executives
16.5.3. Product & Services
16.6. Lenovo Group Limited
16.6.1. Business Overview
16.6.2. Key Executives
16.6.3. Product & Services
16.7. Micromax Informatics Ltd.
16.7.1. Business Overview
16.7.2. Key Executives
16.7.3. Product & Services
16.8. Motorola Mobility LLC.
16.8.1. Business Overview
16.8.2. Key Executives
16.8.3. Product & Services
16.9. Nokia Corporation
16.9.1. Business Overview
16.9.2. Key Executives
16.9.3. Product & Services
16.10. OnePlus
16.10.1. Business Overview
16.10.2. Key Executives
16.10.3. Product & Services
16.11. Samsung Electronics
16.11.1. Business Overview
16.11.2. Key Executives
16.11.3. Product & Services
16.12. Sony Corporation
16.12.1. Business Overview
16.12.2. Key Executives
16.12.3. Product & Services
16.13. TCL COMMUNICATION TECHNOLOGY HOLDINGS LIMITED
16.13.1. Business Overview
16.13.2. Key Executives
16.13.3. Product & Services
16.14. Vivo Communication Technology Co. Ltd.
16.14.1. Business Overview
16.14.2. Key Executives
16.14.3. Product & Services
16.15. Xiaomi Corporation
16.15.1. Business Overview
16.15.2. Key Executives
16.15.3. Product & Services

17. Appendix
17.1. Discussion Guide
17.2. License & Pricing