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Global precooked flours market was valued at USD 12,658.4 million in 2018 and is projected to grow at a CAGR of 10.8% during the forecast period of 2019–2026.
Precooked flours have varied applications in food and beverage industry. With the changing market scenario, the food and beverage market are also experiencing a shift in the consumption patterns. Middle-class population adopting a diverse and healthy diet providing growth opportunities for precooked flour market. Moreover, malnutrition prevalence and ongoing programs directed towards tackling this situation have favored use of precooked flours as a nutritional food. Moreover, increasing agricultural trade worldwide is helping manufacturers with raw material availability. For instance, Australia is home to the largest export-oriented agricultural sector with strong growth in food, beverage, and commodity exports to Asia. Australia’s network of free trade agreements (FTAs) provides superior access to the fast-growing Asian region. Besides, comprehensive agreements have recently been negotiated with Japan, Korea, China, and Trans-Pacific Partnership member countries, adding to Australia’s suite of existing FTAs.
Segmental Insights
In this study, the precooked flours market is segmented by product type, industry and sales channel.
By product, the market has been segmented into wheat, rice, maize, legume and others. Maize is the second leading flours in the forecast period. This can be attributed to its widespread consumption as staple food in many countries. For instance, maize is one of the staple foods in Africa, Asia, and South America. In 2016–2017, the U.S. exported around 17% of its maize production to over 80 countries. Besides, Mexico (25%), Japan (21%), and South Korea (9%) are the top three corn export destinations of the U.S., the U.S. GRAINS COUNCIL. High consumption of maize in these regions makes them a default choice of precooked corn flour manufacturers in order to target huge consumer base. Maize flour fortification is one of the widely practiced solutions to tackle malnutrition issues in children. It is an efficient, simple, and inexpensive strategy to supply vitamins and minerals to the diets of the large population. As per WHO, malnutrition is still a looming crisis in the developing regions and around 52 million children under the age of 5 are wasted and 155 million are stunted. Apart from this, iron deficiency is another health issue affecting around 2 billion people worldwide, the British Nutrition Foundation.
The Industry segment is expected to register the fastest CAGR over the forecast period. Commercial segment is holding the largest share of 79.4% in 2018. This can be attributed to rapidly expanding bakery industry is offering several opportunities for the market. Recently, St Pierre Groupe, rebranded itself from Carrs Foods, an international branded bakery business. The company received an investment of USD 7.4 million from BGF and partner Lloyds Bank. Moreover, increasing strategic activities among leading manufacturers in the market are offering investing for market expansion. For instance, the partnership between NEO and Paul supported the accelerated roll-out concept in the U.K. Paul is now recognized as one of the best premium bakery brands in London with over 30 outlets across the country.
Regional Insights
Global precooked flours market is segmented by the Americas, Asia Pacific, Europe, and the Middle East and Africa.
North America is dominating the global precooked flours market owing to changing market scenario, and shift in the consumption patterns. Besides, modern North American consumers have become more health-conscious than ever before. With the increasing consumption of fast food, the prevalence of obesity in the U.S. is increasing at an alarming rate. During 2015–2016, the prevalence of obesity was stood at 39.8% and affected around 93.3 million of the U.S. adults, the CDC. Currently, around 78 million obese adults are currently living in the U.S., which is higher than any other country in the world. Regional market has been witnessing a considerable rise in the demand for organic food ingredients and products, and the trend is taking hold over modern consumers. In 2017, veganism was a top search trend in Canada. Besides, the preliminary draft of Canada’s new Food Guide released in 2017 by the Canadian government, favors plant-based foods. Moreover, established milling industry in the region is also providing a strong base for the market. For instance, there are around 98 establishments in Canada, out of which 48 are wheat milling establishments and 7 are oat milling establishments.
Europe is the second leading region. Changing dietary preferences, increasing incomes, and shifting preference for value-added products are the primary factors responsible for the market growth in the region. Bread is one of the key bakery products being consumed on a greater extent. For instance, around 69% of the flour produced in the U.K. is used for the manufacturing of bread. Food allergies are quite prevalent in Europe, hence, increasing demand of precooked flours. For instance, around 11–26 million Europeans are estimated to have food allergy, as per the AllergyUK. In addition, people have become more cautious about their food preferences, and are opting for gluten and GMO-free products. Rising trend of veganism in the Europe is also driving the growth of the market. In Germany, veganism has become increasingly popular and it is home for one of the highest vegan products launch in the world. To cater to the growing demand, Germany launched the first vegan supermarket chain, Veganz, in Berlin in 2011. In 2016, around 18% of the worldwide vegan product was launched in Germany, the U.S. Department of Agriculture Foreign Agricultural Service.
In the Middles East, malnutrition has been an alarming crisis and many programs are being conducted to deal with it. For instance, ‘Flour Fortification Initiative’ has been a huge success in the Middle East region for controlling malnutrition. Besides, Oman Flour Mills has begun fortifying their flour with iron and folic acids on a trial basis for a regional workshop held in Oman in October 1996, the WHO. Palestine, Saudi Arabia, and Jordan were the first places to fortify flour with nutrients. Iran is considering adding vitamin D to its standard fortified wheat flour. Many countries like Bahrain, Oman, and Jordan have legislated fortification of the floor with at least iron or folic acid, the United States Department of Agriculture.
In Africa, health and wellness are increasingly expanding their product portfolios in the region. Moreover, the increasing trend of gluten-free, organic, and kosher certified foods among the consumers is adding fuel to the market growth. Factors such as growing application of flour fortification and demand for foreign goods in the region are contributing to the market growth. Acute malnutrition affects around 6 million children in the West and Central Africa, the UNICEF. Many programs are being conducted in the region to provide therapeutic meals for the fast recovery of these children. For instance, ready-to-use Therapeutic Food (RUTF) such as Plumpy’Nut, a fortified peanut butter-like paste, is provided in the region.
Key Players
Some of the prominent players in the market are Cereal Veneta (Italy), Goya Foods, Inc. (U.S.), Empresas Polar (Venezuela), Agrindustria Tecco srl (Italy), Harinera del Valle SA (Colombia), Herba Ingredients BV (Ebro Foods, S.A.) (the Netherlands), Spiral Foods (Australia), Anto Natural Foods (U.S.)
TABLE OF CONTENTS
1 Introduction
1.1 Market Definition
1.2 Market Scope
2 Research Methodology
2.1 Primary Research
2.2 Research Methodology
2.3 Assumptions & Exclusions
2.4 Secondary Data Sources
3 Market Overview
3.1 Report Segmentation & Scope
3.2 Value Chain Analysis: Precooked Flours Market
3.3 Key Market Trends
3.3.1 Drivers
3.3.2 Restraints
3.3.3 Opportunities
3.4 Porter’s Five Forces Analysis
3.4.1 Bargaining Power of Suppliers
3.4.2 Bargaining Power of Buyers
3.4.3 Threat of Substitution
3.4.4 Threat of New Entrants
3.4.5 Competitive Rivalry
3.5 Market Share Analysis
4 Product Type Overview
4.1 Introduction
4.1.1 Market Size & Forecast
4.2 Wheat
4.3 Rice
4.4 Maize
4.5 Legume
4.6 Others
5 Industry Overview
5.1 Introduction
5.1.1 Market Size & Forecast
5.2 Household
5.3 Commercial
6 Sales Channel Overview
6.1 Introduction
6.1.1 Market Size & Forecast
6.2 Direct
6.3 Distributors
7 Regional Overview
7.1 Introduction
7.1.1 Market Size & Forecast
7.2 America
7.2.1 North America
7.2.1.1 U.S.
7.2.1.1.1 By Product Type
7.2.1.1.2 By Industry
7.2.1.1.3 By Sales Channel
7.2.1.2 Canada
7.2.1.2.1 By Product Type
7.2.1.2.2 By Industry
7.2.1.2.3 By Sales Channel
7.2.1.3 Mexico
7.2.1.3.1 By Product Type
7.2.1.3.2 By Industry
7.2.1.3.3 By Sales Channel
7.2.2 South America
7.2.2.1 By Product Type
7.2.2.2 By Industry
7.2.2.3 By Sales Channel
7.3 Europe
7.3.1 Market Size & Forecast (Value)
7.3.2 Western Europe
7.3.2.1 Germany
7.3.2.1.1 By Product Type
7.3.2.1.2 By Industry
7.3.2.1.3 By Sales Channel
7.3.2.2 France
7.3.2.2.1 By Product Type
7.3.2.2.2 By Industry
7.3.2.2.3 By Sales Channel
7.3.2.3 U.K.
7.3.2.3.1 By Product Type
7.3.2.3.2 By Industry
7.3.2.3.3 By Sales Channel
7.3.2.4 Italy
7.3.2.4.1 By Product Type
7.3.2.4.2 By Industry
7.3.2.4.3 By Sales Channel
7.3.2.5 Spain
7.3.2.5.1 By Product Type
7.3.2.5.2 By Industry
7.3.2.5.3 By Sales Channel
7.3.2.6 Rest of Western Europe
7.3.2.6.1 By Product Type
7.3.2.6.2 By Industry
7.3.2.6.3 By Sales Channel
7.3.3 Eastern Europe
7.4 Asia Pacific
7.4.1 Market Size & Forecast (Value)
7.4.2 China
7.4.2.1 By Product Type
7.4.2.2 By Industry
7.4.2.3 By Sales Channel
7.4.3 India
7.4.3.1 By Product Type
7.4.3.2 By Industry
7.4.3.3 By Sales Channel
7.4.4 Japan
7.4.4.1 By Product Type
7.4.4.2 By Industry
7.4.4.3 By Sales Channel
7.4.5 South Korea
7.4.5.1 By Product Type
7.4.5.2 By Industry
7.4.5.3 By Sales Channel
7.4.6 Australia
7.4.6.1 By Product Type
7.4.6.2 By Industry
7.4.6.3 By Sales Channel
7.4.7 Rest of Asia-Pacific
7.4.7.1 By Product Type
7.4.7.2 By Industry
7.4.7.3 By Sales Channel
7.5 Middle East & Africa
7.5.1 Market Size & Forecast (Value)
7.5.2 The Middle East
7.5.2.1 South Africa
7.5.2.1.1 By Product Type
7.5.2.1.2 By Industry
7.5.2.1.3 By Sales Channel
7.5.2.2 UAE
7.5.2.2.1 By Product Type
7.5.2.2.2 By Industry
7.5.2.2.3 By Sales Channel
7.5.2.3 Qatar
7.5.2.3.1 By Product Type
7.5.2.3.2 By Industry
7.5.2.3.3 By Sales Channel
7.5.2.4 Rest of Middle East
7.5.2.4.1 By Product Type
7.5.2.4 2 By Industry
7.5.2.4 3 By Sales Channel
7.5.3 Africa
7.5.3.1 By Product Type
7.5.3.2 By Industry
7.5.3.3 By Sales Channel
8. Company Profile
8.1 Cereal Veneta
8.1.1 Company Overview
8.1.2 Financial Performance
8.1.3 Recent Developments
8.1.4 Product Portfolio
8.2 Goya Foods, Inc.
8.2.1 Company Overview
8.2.2 Financial Performance
8.2.3 Recent Developments
8.2.4 Product Portfolio
8.3 Empresas Polar
8.3.1 Company Overview
8.3.2 Financial Performance
8.3.3 Recent Developments
8.3.4 Product Portfolio
8.4 Agrindustria Tecco srl
8.4.1 Company Overview
8.4.2 Financial Performance
8.4.3 Recent Developments
8.4.4 Product Portfolio
8.5 Harinera del Valle SA
8.5.1 Company Overview
8.5.2 Financial Performance
8.5.3 Recent Developments
8.5.4 Product Portfolio
8.6 Herba Ingredients BV
8.6.1 Company Overview
8.6.2 Financial Performance
8.6.3 Recent Developments
8.6.4 Product Portfolio
8.7 Spiral Foods
8.7.1 Company Overview
8.7.2 Financial Performance
8.7.3 Recent Developments
8.7.4 Product Portfolio
8.8 Anto Natural Foods
8.8.1 Company Overview
8.8.2 Financial Performance
8.8.3 Recent Developments
8.8.4 Product Portfolio
TABLE 1 Precooked Flours Market Share, By Product Type, 2016-2026 ($Million)
TABLE 2 Wheat Precooked Flours Market Share, By Region, 2016-2026 ($ Million)
TABLE 3 Rice Precooked Flours Market Share, By Region, 2016-2026, ($ Million)
TABLE 4 Maize Precooked Flours Market Share, By Region, 2016-2026 ($Million)
TABLE 5 Legume Precooked Flours Market Share, By Region, 2016-2026 ($Million)
TABLE 6 Others Precooked Flours Market Share, By Region, 2016-2026 ($Million)
TABLE 7 Precooked Flours Market Share Value, 2016-2026 ($Million)
TABLE 8 Precooked Flours Market Share, By Region, 2016-2026 ($ Million)
TABLE 9 America Precooked Flours Market Share Value, By Region, 2016-2026 ($Million)
TABLE 10 America Precooked Flours Market Share value, By Product Type, 2016-2026 ($Million)
TABLE 11 America Precooked Flours Market Share value, By Sales Channel, 2016-2026 ($Million)
TABLE 12 U.S. Precooked Flours Market Share, By Product Type, 2016-2026 ($Million)
TABLE 13 U.S. Precooked Flours Market Share, By Sales Channel, 2016-2026 ($Million)
TABLE 14 Canada Precooked Flours Market Share, By Product Type, 2016-2026 ($Million)
TABLE 15 Canada Precooked Flours Market Share, By Sales Channel 2016-2026 ($Million)
TABLE 16 Mexico Precooked Flours Market Share, By Product Type, 2016-2026 ($Million)
TABLE 17 Mexico Precooked Flours Market Share, By Sales Channel 2016-2026 ($Million)
TABLE 18 South America Precooked Flours Market Share, By Product Type, 2016-2026 ($Million)
TABLE 19 South America Precooked Flours Market Share, By Sales Channel 2016-2026 ($Million)
TABLE 20 Europe Precooked Flours Market Share Value, By Region, 2016-2026 ($Million)
TABLE 21 Europe Precooked Flours Market Share, By Product Type, 2016-2026 ($Million)
TABLE 22 Europe Precooked Flours Market Share, By Sales Channel 2016-2026 ($Million)
TABLE 23 Western Europe Precooked Flours Market Share Value, By Country, 2016-2026 ($Million)
TABLE 24 Western Europe Precooked Flours Market Share, By Product Type, 2016-2026 ($Million)
TABLE 25 Western Europe Precooked Flours Market Share, By Sales Channel 2016-2026 ($Million)
TABLE 26 Germany Precooked Flours Market Share, By Product Type, 2016-2026 ($Million)
TABLE 27 Germany Precooked Flours Market Share, By Sales Channel 2016-2026 ($Million)
TABLE 28 France Precooked Flours Market Share, By Product Type, 2016-2026 ($Million)
TABLE 29 France Precooked Flours Market Share, By Sales Channel 2016-2026 ($Million)
TABLE 30 UK Precooked Flours Market Share, By Product Type, 2016-2026 ($Million)
TABLE 31 UK Precooked Flours Market Share, By Sales Channel 2016-2026 ($Million)
TABLE 32 Italy Precooked Flours Market Share, By Product Type, 2016-2026 ($Million)
TABLE 33 Italy Precooked Flours Market Share, By Sales Channel 2016-2026 ($Million)
TABLE 34 Spain Precooked Flours Market Share, By Product Type, 2016-2026 ($Million)
TABLE 35 Spain Precooked Flours Market Share, By Sales Channel, 2016-2026 ($Million)
TABLE 36 Rest of Western Europe Precooked Flours Market Share, By Product Type, 2016-2026 ($Million)
TABLE 37 Rest of Western Europe Precooked Flours Market Share, By Sales Channel, 2016-2026 ($Million)
TABLE 38 Eastern Europe Precooked Flours Market Share, By Product Type, 2016-2026 ($Million)
TABLE 39 Eastern Europe Precooked Flours Market Share, By Sales Channel 2016-2026 ($Million)
TABLE 40 Asia-Pacific Precooked Flours Market Share, By Country, 2016-2026 ($Million)
TABLE 41 Asia-Pacific Precooked Flours Market Share, By Product Type, 2016-2026 ($Million)
TABLE 42 Asia-Pacific Precooked Flours Market Share, By Sales Channel, 2016-2026 ($Million)
TABLE 43 Japan Precooked Flours Market Share, By Product Type, 2016-2026 ($Million)
TABLE 44 Japan Precooked Flours Market Share, By Sales Channel, 2016-2026 ($Million)
TABLE 45 China Precooked Flours Market Share, By Product Type, 2016-2026 ($Million)
TABLE 46 China Precooked Flours Market Share, By Sales Channel, 2016-2026 ($Million)
TABLE 47 Australia Precooked Flours Market Share, By Product Type, 2016-2026 ($Million)
TABLE 48 Australia Precooked Flours Market Share, By Sales Channel, 2016-2026 ($Million)
TABLE 49 India Precooked Flours Market Share, By Product Type, 2016-2026 ($Million)
TABLE 50 India Precooked Flours Market Share, By Sales Channel, 2016-2026 ($Million)
TABLE 51 South Korea Precooked Flours Market Share, By Product Type, 2016-2026 ($Million)
TABLE 52 South Korea Precooked Flours Market Share, By Sales Channel 2016-2026 ($Million)
TABLE 53 Rest of Asia-pacific Precooked Flours Market Share, By Product Type, 2016-2026 ($Million)
TABLE 54 Rest of Asia-pacific Precooked Flours Market Share, By Sales Channel, 2016-2026 ($Million)
TABLE 55 The Middle East and Africa Precooked Flours Market Share, By Region, 2016-2026 ($Million)
TABLE 56 The Middle East and Africa Precooked Flours Market Share, By Product Type, 2016-2026 ($Million)
TABLE 57 The Middle East and Africa Precooked Flours Market Share, By Sales Channel, 2016-2026 ($Million)
TABLE 58 The Middle East Precooked Flours Market Share, By Country, 2016-2026 ($Million)
TABLE 59 The Middle East Precooked Flours Market Share, By Product Type, 2016-2026 ($Million)
TABLE 60 The Middle East Precooked Flours Market Share, By Sales Channel, 2016-2026 ($Million)
TABLE 61 Saudi Arabia Precooked Flours Market Share, By Product Type, 2016-2026 ($Million)
TABLE 62 Saudi Arabia Precooked Flours Market Share, By Sales Channel, 2016-2026 ($Million)
TABLE 63 UAE Precooked Flours Market Share, By Product Type, 2016-2026 ($Million)
TABLE 64 UAE Precooked Flours Market Share, By Sales Channel, 2016-2026 ($Million)
TABLE 65 Qatar Precooked Flours Market Share, By Product Type, 2016-2026 ($Million)
TABLE 66 Qatar Precooked Flours Market Share, By Sales Channel, 2016-2026 ($Million)
TABLE 67 Africa Precooked Flours Market Share, By Country, 2016-2026 ($Million)
TABLE 68 Africa Precooked Flours Market Share, By Product Type, 2016-2026 ($Million)
TABLE 69 Africa Precooked Flours Market Share, By Sales Channel, 2016-2026 ($Million)
List of Figures
FIGURE 1 Precooked Flours Market Overview
FIGURE 2 Value Chain Analysis
FIGURE 3 Bargaining Power of Suppliers
FIGURE 4 Bargaining Power of Buyers
FIGURE 5 Threat of Substitutes
FIGURE 6 Threat of New Entrants
FIGURE 7 Competitive Rivalry
FIGURE 8 Precooked Flours Market, 2016-2026
FIGURE 9 U.S. Precooked Flours Market Share, 2016-2026 ($Million)
FIGURE 10 Canada Precooked Flours Market Share, 2016-2026 ($Million)
FIGURE 11 Mexico Precooked Flours Market Share, 2016-2026 ($Million)
FIGURE 12 South America Precooked Flours Market Share, 2016-2026 ($Million)
FIGURE 13 Western Europe Precooked Flours Market Share, 2016-2026 ($Million)
FIGURE 14 Germany Precooked Flours Market Share, 2016-2026 ($Million)
FIGURE 15 France Precooked Flours Market Share, 2016-2026 ($Million)
FIGURE 16 UK Precooked Flours Market Share, 2016-2026 ($Million)
FIGURE 17 Italy Precooked Flours Market Share, 2016-2026 ($Million)
FIGURE 18 Spain Precooked Flours Market Share, 2016-2026 ($Million)
FIGURE 19 Rest of Western Europe Precooked Flours Market Share, 2016-2026 ($Million)
FIGURE 20 Eastern Europe Precooked Flours Market Share, 2016-2026 ($Million)
FIGURE 21 Japan Precooked Flours Market Share, 2016-2026 ($Million)
FIGURE 22 China Precooked Flours Market Share, 2016-2026 ($Million)
FIGURE 23 Australia Precooked Flours Market Share, 2016-2026 ($Million)
FIGURE 24 India Precooked Flours Market Share, 2016-2026 ($Million)
FIGURE 25 South Korea Precooked Flours Market Share, 2016-2026 ($Million)
FIGURE 26 Rest of Asia-pacific Precooked Flours Market Share, 2016-2026 ($Million)
FIGURE 27 The Middle East Precooked Flours Market Share, 2016-2026 ($Million)
FIGURE 28 Saudi Arabia Precooked Flours Market Share, 2016-2026 ($Million)
FIGURE 29 UAE Precooked Flours Market Share, 2016-2026 ($Million)
FIGURE 30 Qatar Precooked Flours Market Share, 2016-2026 ($Million)
FIGURE 31 Rest of The Middle East Precooked Flours Market Share, 2016-2026 ($Million)
FIGURE 32 Africa Precooked Flours Market Share, 2016-2026 ($Million)
FIGURE 33 Cereal Veneta: Revenue Analysis, ($ million)
FIGURE 34 Cereal Veneta: Segment Revenue 2017 (%)